Digital entrepreneurship, detailed data, 2025

Lack of appropriate staff or lack of knowledge key challenges in the digital transformation of business

Digitalization is not an option, but essential for the competitiveness of enterprises. Technologies such as cloud computing services, data analytics, artificial intelligence, and ERP software solutions enable automation, optimization, and connectivity of processes. See more in the release Digital entrepreneurship, 2025.

The share of enterprises with 10 or more employees and self-employed that are hampered by problems in digital transformation of business is increasing – in 2025, it was 76% (in 2021: 60%): as regards size, 75% of small, 80% of medium-sized and 82% of large enterprises, and as regards activity, 77% in manufacturing and 75% in service activities.

Most enterprises (56%) were hampered by lack of appropriate staff or lack of knowledge from this filed, 41% by lack of financial resources and the same share by a problem that it is not possible to quickly adjust management or business processes in the enterprise, e.g. quick experimentation with the usage of digital technologies, adaptation to changes.



53% of enterprises answered that digital transformation was not essential for the successful performance of the enterprise – 57% of small, 39% of medium-sized and 20% of large enterprises.

The largest share of enterprises with a low digital intensity index

In 2025, the largest share of enterprises with at least 10 employees and self-employed had a low digital intensity index (35%), 33% a very low, 23% a high and 8% a very high digital intensity index. The digital index reflects the level of digital maturity of enterprises – the extent to which they use information and communication technology (ICT), which is monitored in a given year. Data for 2025 are most comparable with data for 2023, when the usage of the same ICT was monitored.



Two-thirds of enterprises with at least basic digital intensity

67% of enterprises reached at least a basic level of digital intensity, i.e. they have a low, a high or a very high digital intensity index (in 2023: 52%). Among small and medium-sized enterprises (SME), the share was 66% (in 2023: 50%). According to the goals of the European Digital Decade and Digital Slovenia, by 2030 such enterprises should account for 90%.

In 2025, the digital intensity index was calculated on the basis of the following indicators:

• More than half of employees and self-employed have access to the Internet for business purposes – 53% of enterprises.

• Enterprise uses artificial intelligence technologies – 22% of enterprises: 18% of small, 31% of medium-sized and 72% of large enterprises.

• Maximum contracted download speed of the fastest fixed Internet connection is at least 30 Mbit/s – 84% of enterprises.

• Data analytics is performed by the enterprise's own employees or by an external provider – 31% of enterprises – 25% of small, 52% of medium-sized and 86% of large enterprises. In 27% of enterprises, employees perform data analytics and for 7% of enterprises data analytics is performed by an external enterprise or organisation.

• Enterprise buys cloud computing services – 48% of enterprises: 43% of small, 66% of medium-sized and 90% of large enterprises.

• Enterprise purchases sophisticated or intermediate cloud computing services – 43% of enterprises: 38% of small, 60% of medium-sized and 84% of large enterprises. These services are: security software applications over the cloud (34%), finance or accounting software applications (22%), hosting the enterprise database (19%), purchase of software package ERP over the cloud (12%), customer relationship management (CRM) over the cloud (also 12%) and computing platform providing a hosted environment for application development, testing or deployment (e.g. reusable software modules, application programming interfaces – APIs) (9%).

• Enterprise uses social media (has a profile) – 65% of enterprises: 62% of small, 73% of medium-sized and 96% of large enterprises.

• Enterprise has a website – 84% of enterprises: 82% of small, 94% of medium-sized and all of the large enterprises.

• Enterprise uses software solution ERP (Enterprise Resource Planning) – 35% of enterprises: 28% of small, 67% of medium-sized and 97% of large enterprises.

• Enterprise uses software for managing information about customers (CRM – Customer Relationship Management) – 21% of enterprises: 18% of small, 32% of medium-sized and 68% of large enterprises.

• Enterprise generated at least 1% of its turnover in the previous year via computer networks – with orders via websites or via electronic data interchange (EDI) – in 2024 there were 22% of such enterprises (in 2023: 18%).

• Enterprise generated more than 1% of its turnover via web sales and more than 10% of its web sales to private customers – in 2024 there were 12% of such enterprises (in 2023 8%).

Tables with the latest data, including by cohesion regions, are available in the SiStat Database.