Experimental statistics: Scope of collaborative economy in the field of short-term tourist accommodation rentals, 2023
Last year almost 30% more short-stay accommodation bookings via online booking platforms, on average 1,000 per day
Last year almost 3.5 million guest nights spent in holiday and other short-stay accommodation in Slovenia were booked via one of the four major international online booking platforms, which was 27% more than in the previous year.
In 2023, 29% more short-stay accommodation bookings
Last year, almost 395,000 short-stay accommodation bookings (according to the Statistical Classification of Economic Activities NACE Rev. 2 classified in the group 55.2, “Holiday and other short-stay accommodation”) were generated via one of the four major international online booking platforms (Airbnb, Booking, Expedia Group and Tripadvisor) in Slovenia. That was 29% more than in the previous year.
These bookings resulted in almost 3.5 million guest nights, which was 27% more than in 2022 and 35% more than in 2019.
Only 1 out of 10 short-stay accommodation bookings via online platforms generated by domestic tourists
Foreign tourists generated almost 356,000 bookings (90% of all bookings) and 3.2 million guest nights at short-stay accommodation carried out via online platforms in 2023 (93% of all such guest nights).
In 2023, on average 1,000 short-stay accommodation bookings via online platforms and 9,500 guest nights in Slovenia were generated per day (8,8 per booking).
According to the official national accommodation statistics, which already includes data on tourist overnight stays generated via online platforms, tourists in 2023 generated almost 6 million overnight stays at holiday and other short-stay accommodation. 58% of tourist overnight stays were thus generated via the mentioned online platforms.
Peak during summer, additional growth by 20%
As in previous years, in 2023, too, the most short-stay accommodation bookings via online platforms were made in July and August, which are generally considered the months with the most tourist overnight stays in Slovenia.
156,000 such bookings were generated during this period in 2023, which resulted in 1.6 million guest nights (46% of all guest nights in 2023). Compared to the 2022 summer season, a fifth more guest nights were generated in 2023.
Tourists from France generated 40% more guest nights
The largest number of guest nights among foreign tourists at short-stay accommodation offered via online platforms in 2023 were generated by tourists from Germany (569,000 or 18% of foreign guest nights). That was 17% more than in 2022.
Among tourists from countries with the most guest nights, compared to 2022, the shares of guest nights increased with all of them, the most with tourists from France (40% more guest nights), Italy (35%), Poland (33%) and Czechia (25%).
Domestic tourists generated 39,000 short-stay accommodation bookings via online platforms (19% more than in 2022) and slightly more than 262,000 guest nights (13% more).
88% of guest nights in the Osrednjeslovenska statistical region generated via online platforms
The largest number of guest nights at short-stay accommodation offered via online platforms among statistical regions in 2023 was generated in the Gorenjska statistical region (slightly more than 1 million or 32%). The number represents growth by a quarter compared to 2022. Gorenjska was followed by the Osrednjeslovenska (23% of all guest nights) and Obalno-kraška (21%) statistical regions. 36% annual growth in the number of guest nights was recorded in the former, and 15% growth in the latter.
According to the official national accommodation statistics, tourists in 2023 generated 1.8 million overnight stays at holiday and other short-stay accommodation in the Gorenjska statistical region. 61% were generated via online platforms. In the Osrednjeslovenska statistical region this share was 88% and in the Obalno-kraška 63%.
9 out of 10 guest nights in the Osrednjeslovenska statistical region generated in the capital
In Ljubljana, the capital of Slovenia, tourists who booked their short-stay accommodation via online platforms generated 723,000 guest nights in 2023 (37% more than in 2022, but 3% fewer than in 2019). The number represents 90% of all guest nights at short-stay accommodation offered via online platforms generated in the Osrednjeslovenska statistical region in 2023.
Almost all guest nights generated in short-stay accommodation offered via online platforms as a unit and with fewer than 10 bedplaces
The popularity of such accommodation establishments has not changed over the years. Similarly to previous years, in 2023, more than 95% of guest nights at short-stay accommodation in Slovenia offered via online platforms were generated in those that were offered as an entire indivisible unit and in those that had fewer than 10 bedplaces.
Among EU Member States and EFTA countries, Slovenia again ranked 2nd by the share of overnight stays in summer and among top 8 by the share of foreign tourists
In 2023, in all EU Member States and EFTA countries, the highest number of guest nights in short-stay accommodation offered via online platforms was recorded in July and August. The share among all such guest nights generated during these two months was the largest in Croatia (60% of all such guest nights in this country), followed by Slovenia and Greece (46% each).
Slovenia was also one of the eight countries where the share of this type of guest nights generated by foreign tourists exceeded 90% of all such guest nights. In Liechtenstein this share was 99%, in Iceland 97%, in Malta 96%, in Croatia 95%, in Slovenia and Luxembourg 92% and in Austria and Cyprus 91%. At the EU level, the average share of such guest nights by foreign tourists was 62%.
Tables with the latest data are available in the SiStat Database.
Last year, almost 395,000 short-stay accommodation bookings (according to the Statistical Classification of Economic Activities NACE Rev. 2 classified in the group 55.2, “Holiday and other short-stay accommodation”) were generated via one of the four major international online booking platforms (Airbnb, Booking, Expedia Group and Tripadvisor) in Slovenia. That was 29% more than in the previous year.
These bookings resulted in almost 3.5 million guest nights, which was 27% more than in 2022 and 35% more than in 2019.
Only 1 out of 10 short-stay accommodation bookings via online platforms generated by domestic tourists
Foreign tourists generated almost 356,000 bookings (90% of all bookings) and 3.2 million guest nights at short-stay accommodation carried out via online platforms in 2023 (93% of all such guest nights).
In 2023, on average 1,000 short-stay accommodation bookings via online platforms and 9,500 guest nights in Slovenia were generated per day (8,8 per booking).
According to the official national accommodation statistics, which already includes data on tourist overnight stays generated via online platforms, tourists in 2023 generated almost 6 million overnight stays at holiday and other short-stay accommodation. 58% of tourist overnight stays were thus generated via the mentioned online platforms.
Peak during summer, additional growth by 20%
As in previous years, in 2023, too, the most short-stay accommodation bookings via online platforms were made in July and August, which are generally considered the months with the most tourist overnight stays in Slovenia.
156,000 such bookings were generated during this period in 2023, which resulted in 1.6 million guest nights (46% of all guest nights in 2023). Compared to the 2022 summer season, a fifth more guest nights were generated in 2023.
Tourists from France generated 40% more guest nights
The largest number of guest nights among foreign tourists at short-stay accommodation offered via online platforms in 2023 were generated by tourists from Germany (569,000 or 18% of foreign guest nights). That was 17% more than in 2022.
Among tourists from countries with the most guest nights, compared to 2022, the shares of guest nights increased with all of them, the most with tourists from France (40% more guest nights), Italy (35%), Poland (33%) and Czechia (25%).
Domestic tourists generated 39,000 short-stay accommodation bookings via online platforms (19% more than in 2022) and slightly more than 262,000 guest nights (13% more).
88% of guest nights in the Osrednjeslovenska statistical region generated via online platforms
The largest number of guest nights at short-stay accommodation offered via online platforms among statistical regions in 2023 was generated in the Gorenjska statistical region (slightly more than 1 million or 32%). The number represents growth by a quarter compared to 2022. Gorenjska was followed by the Osrednjeslovenska (23% of all guest nights) and Obalno-kraška (21%) statistical regions. 36% annual growth in the number of guest nights was recorded in the former, and 15% growth in the latter.
According to the official national accommodation statistics, tourists in 2023 generated 1.8 million overnight stays at holiday and other short-stay accommodation in the Gorenjska statistical region. 61% were generated via online platforms. In the Osrednjeslovenska statistical region this share was 88% and in the Obalno-kraška 63%.
9 out of 10 guest nights in the Osrednjeslovenska statistical region generated in the capital
In Ljubljana, the capital of Slovenia, tourists who booked their short-stay accommodation via online platforms generated 723,000 guest nights in 2023 (37% more than in 2022, but 3% fewer than in 2019). The number represents 90% of all guest nights at short-stay accommodation offered via online platforms generated in the Osrednjeslovenska statistical region in 2023.
Almost all guest nights generated in short-stay accommodation offered via online platforms as a unit and with fewer than 10 bedplaces
The popularity of such accommodation establishments has not changed over the years. Similarly to previous years, in 2023, more than 95% of guest nights at short-stay accommodation in Slovenia offered via online platforms were generated in those that were offered as an entire indivisible unit and in those that had fewer than 10 bedplaces.
Among EU Member States and EFTA countries, Slovenia again ranked 2nd by the share of overnight stays in summer and among top 8 by the share of foreign tourists
In 2023, in all EU Member States and EFTA countries, the highest number of guest nights in short-stay accommodation offered via online platforms was recorded in July and August. The share among all such guest nights generated during these two months was the largest in Croatia (60% of all such guest nights in this country), followed by Slovenia and Greece (46% each).
Slovenia was also one of the eight countries where the share of this type of guest nights generated by foreign tourists exceeded 90% of all such guest nights. In Liechtenstein this share was 99%, in Iceland 97%, in Malta 96%, in Croatia 95%, in Slovenia and Luxembourg 92% and in Austria and Cyprus 91%. At the EU level, the average share of such guest nights by foreign tourists was 62%.
Tables with the latest data are available in the SiStat Database.
METHODOLOGICAL NOTE
Data are published as experimental statistics, as Eurostat for the first time obtained the privately held data directly from international online booking platforms for analysing the scope of collaborative economy in the field of short-term accommodation rentals. The methodology of data analysis is being developed and therefore does not yet meet the criteria of official statistics. Only aggregated data for the four platforms are released due to the protection of reporting units’ confidentiality.
Additional explanations are available in the methodological explanations.
Additional explanations are available in the methodological explanations.
When making use of the data and information of the Statistical Office of the Republic of Slovenia, always add: "Source: SURS". More: Copyright.
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